{"id":4570,"date":"2013-04-27T08:00:42","date_gmt":"2013-04-26T23:00:42","guid":{"rendered":"http:\/\/andomitsunobu.net\/?p=4570"},"modified":"2020-04-26T16:09:00","modified_gmt":"2020-04-26T07:09:00","slug":"csr%e3%82%b3%e3%83%9f%e3%83%a5%e3%83%8b%e3%82%b1%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%81%ab%e6%88%a6%e7%95%a5%e6%80%a7%e3%82%92%e3%82%82%e3%81%9f%e3%82%89%e3%81%99%e3%83%95%e3%83%ac%e3%83%bc","status":"publish","type":"post","link":"https:\/\/andomitsunobu.net\/?p=4570","title":{"rendered":"CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u6226\u7565\u6027\u3092\u3082\u305f\u3089\u3059\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300cSMART\u300d\u3068\u300cSUCCESS\u300d"},"content":{"rendered":"<h2>\u300cSMART\u300d\u3068\u300cSUCCESS\u300d<\/h2>\n<p>CSR\u306f\u6148\u5584\u6d3b\u52d5\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u6d3b\u52d5\u3067\u3042\u308b\u3079\u304d\u3002<br \/>\n\u3053\u306e\u8003\u3048\u306b\u8cdb\u6210\u3068\u3044\u3046\u65b9\u306f\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u7d5e\u308a\u3001<br \/>\n\u975e\u5e38\u306b\u6709\u52b9\u3067\u52b9\u679c\u7684\u306a\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u3082\u305f\u3089\u3059\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u30922\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u50d5\u81ea\u8eab\u3082\u3001CSR\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u6642\u3005\u4f7f\u3046\u30d5\u30ec\u30fc\u30e0\u3067\u3059\u3002<br \/>\n\u305c\u3072\u3001\u3042\u306a\u305f\u306eCSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u898b\u76f4\u3057\u306b\u4f7f\u3063\u3066\u307f\u3066\u4e0b\u3055\u3044\u3002<\/p>\n<h2>SMART\uff08\u30b9\u30de\u30fc\u30c8\uff09<\/h2>\n<p>KPI\uff08\u91cd\u8981\u6307\u6a19\uff09\u306e\u8a2d\u5b9a\u306f\u3001\u4f01\u696d\u6d3b\u52d5\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<br \/>\n\u30b4\u30fc\u30eb\u306e\u306a\u3044\u30a2\u30af\u30b7\u30e7\u30f3\u307b\u3069\u611a\u304b\u306a\u3053\u3068\u306f\u306a\u3044\u3068\u3082\u601d\u3063\u3066\u307e\u3059\u3002<\/p>\n<p>\u3067\u3001CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u30b4\u30fc\u30eb\u3063\u3066\u3001\u305d\u3082\u305d\u3082\u3069\u3046\u3084\u3063\u3066\u6c7a\u3081\u308b\u306e\u304b\u3002<br \/>\n\u305d\u3093\u306a\u8cea\u554f\u3092\u3088\u304f\u53d7\u3051\u307e\u3059\u3002<\/p>\n<p>\u305d\u3093\u306a\u6642\u306b\u4f7f\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304cSMART\u3067\u3059\u3002<br \/>\n\u3069\u3046\u3044\u3046\u67a0\u7d44\u307f\u304b\u3068\u3044\u3046\u3068\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<blockquote><p>Specific\u3000\u5177\u4f53\u7684<br \/>\nMeasurable \u6e2c\u5b9a\u53ef\u80fd<br \/>\nAchievable\u3000\u9054\u6210\u53ef\u80fd<br \/>\nRelevant\u3000\u7d4c\u55b6\u76ee\u6a19\u306b\u95a2\u9023\u3055\u305b\u308b<br \/>\nTimely \u3044\u3064\u307e\u3067\u306b<\/p><\/blockquote>\n<p>\u3064\u307e\u308a\u3001\u5177\u4f53\u7684\u3067\u3001\u6e2c\u5b9a\u53ef\u80fd\u3067\u3001\u9054\u6210\u53ef\u80fd\u306a\u3001\u7d4c\u55b6\u306b\u95a2\u9023\u3055\u305b\u305f\u3001\u671f\u9650\u3092\u8a2d\u3051\u308b\u3001\u3068\u3044\u3046\u3053\u3068\u3002<\/p>\n<p>\u300c\u591a\u304f\u306e\u4eba\u306b\u77e5\u3063\u3066\u3082\u3089\u3044\u305f\u3044\u300d\u3068\u3044\u3046\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306f\u30c0\u30e1\u3063\u3059\u3002<br \/>\n\u300c\u7d50\u679c\u3063\u3066\u3069\u3046\u3084\u3063\u3066\u8abf\u3079\u308b\u306e\uff1f\u300d\u3068\u3044\u3046\u65b9\u6cd5\u306f\u30c0\u30e1\u3063\u3059\u3002<br \/>\n\u300c\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306e\u591a\u304f\u306b\u300d\u306f\u6b63\u76f4\u30e0\u30ea\u3067\u3059\u3002<br \/>\n\u300c\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3060\u3051\u3069\u307e\u305a\u30a8\u30b3\u8a34\u6c42\u3060\uff01\u300d\u3063\u3066\u3001\u4ed6\u306b\u3084\u308b\u3053\u3068\u3042\u308b\u3067\u3057\u3087\u3002<br \/>\n\u300c\u4eca\u5e74\u4e2d\u306b\u306f\u3057\u305f\u3044\u3088\u306d\u300d\u306f\u3001\u3060\u3044\u305f\u3044\u4eca\u5e74\u4e2d\u306b\u306f\u3067\u304d\u306a\u3044\u3063\u3059\u3002<\/p>\n<p>\u30b4\u30fc\u30eb\u306f\u30b9\u30de\u30fc\u30c8\u306b\u6c7a\u3081\u305f\u3044\u3082\u306e\u3067\u3059\u306d\u3002<\/p>\n<h2>SUCCESS\uff08\u30b5\u30af\u30bb\u30b9\uff09<\/h2>\n<p>\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3063\u3066\u30b9\u30c8\u30fc\u30ea\u30fc\u304c\u5927\u4e8b\u3067\u3059\u3002<br \/>\n\u3053\u308c\u306f\u3042\u306a\u305f\u3082\u201c\u982d\u3067\u306f\u201d\u308f\u304b\u3063\u3066\u3044\u308b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u3082\u5b9f\u969b\u306b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u69cb\u7bc9\u3092\u3057\u3066\u5b9f\u65bd\u3057\u305f\u306e\u3092\u7b2c\u4e09\u8005\u304c\u89e6\u308c\u308b\u3068\u3001<br \/>\n\u201c\u3093\uff1f\u3067\u4f55\u304c\u8a00\u3044\u305f\u3044\u306e\uff1f\u201d\u3063\u3066\u3044\u3046\u306e\u306b\u306a\u308b\u3002<\/p>\n<p>\u904e\u4e0d\u8db3\u306a\u304f\u305d\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u69cb\u7bc9\u3057\u3001<br \/>\n\u201c\u308f\u304b\u3063\u3066\u3082\u3089\u3048\u308b\u201d\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3093\u306a\u6642\u306b\u4f7f\u3048\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304cSUCCESS\u3002<\/p>\n<blockquote><p>Simple=\u5358\u7d14\u660e\u5feb<br \/>\nUnexpected=\u610f\u5916\u6027<br \/>\nCharacter=\u500b\u6027<br \/>\nConfidence=\u4fe1\u983c\u6027<br \/>\nEntertainment=\u304a\u3082\u3066\u306a\u3057<br \/>\nSympathy=\u5171\u611f<br \/>\nStories=\u7269\u8a9e\u6027<\/p><\/blockquote>\n<p>\u50d5\u306f3E(Emotion,Experience,Engagement)\u3068\u3044\u3046\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3082\u4f7f\u3044\u307e\u3059\u304c\u3001<br \/>\nSUCCESS\u3068\u5408\u308f\u305b\u3066\u4f7f\u3046\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u53c2\u7167\uff1a<a href=\"https:\/\/andomitsunobu.net\/?p=1232\" target=\"_blank\" rel=\"noopener noreferrer\">\u77e5\u3063\u3066\u304a\u3044\u3066\u640d\u306f\u306a\u3044\uff01CSR\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6c7a\u5b9a\u7248\u3001\u5171\u611f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30bd\u30c3\u30c9\u300c3E\u300d<\/a><\/p>\n<p>CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3044\u3066\u306e\u8ab2\u984c\u304c\u3001<br \/>\n\u300c\u4f1d\u3048\u305f\u3044\u3053\u3068\u304c\u3001\u76f8\u624b\u306e\u77e5\u308a\u305f\u3044\u3053\u3068\u3067\u306f\u306a\u3044\u300d\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>NPO\u306b\u3082\u591a\u3044\u306e\u3067\u3059\u304c\u3001\u81ea\u5206\u305f\u3061\u304c\u826f\u3044\u4e8b\u3092\u3057\u3066\u308c\u3070\u3001<br \/>\n\u76f8\u624b\u3082\u7121\u6761\u4ef6\u3067\u8cdb\u6210\u3057\u3066\u304f\u308c\u308b\u3068\u52d8\u9055\u3044\u3057\u304c\u3061\u3067\u3059\u3002<\/p>\n<p>\u3042\u306a\u305f\u304c\u601d\u3046\u307b\u3069\u3001\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306f\u30b9\u30c8\u30fc\u30ea\u30fc\u306b\u5171\u611f\u3057\u307e\u305b\u3093\u3002<br \/>\n\u3060\u3063\u3066\u3001\u30e1\u30ea\u30c3\u30c8\u306a\u3044\u3057\u3001\u30ef\u30af\u30ef\u30af\u3057\u306a\u3044\u3057\u3002<\/p>\n<p>CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u30b5\u30af\u30bb\u30b9\u3067\u5207\u308a\u53d6\u308a\u3001<br \/>\n\u30b5\u30af\u30bb\u30b9\u3055\u305b\u305f\u3044\u3082\u3093\u3067\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u3044\u304b\u304c\u3067\u3057\u305f\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3053\u306e\u624b\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306f\u3001CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u9650\u3089\u305a\u3001<br \/>\n\u901a\u5e38\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3067\u3082\u4f7f\u3048\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u300cCSR\u3063\u3066\u52b9\u679c\u6e2c\u5b9a\u3057\u306b\u304f\u3044\u3088\u306d\u300d\u304c\u53e3\u7656\u306e\u3042\u306a\u305f\u3002<br \/>\n\u305d\u3082\u305d\u3082\u306e\u30b4\u30fc\u30eb\uff08\u76ee\u6a19\uff09\u8a2d\u5b9a\u304c\u9593\u9055\u3063\u3066\u307e\u3059\u3002<br \/>\n\u6e2c\u5b9a\u3067\u304d\u306a\u3044\u30d7\u30ed\u30bb\u30b9\u3067\u76ee\u6a19\u3092\u76ee\u6307\u3059\u306e\u3092\u3084\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u3041\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u77e5\u3063\u305f\u3060\u3051\u3067\u3001<br \/>\nCSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u6539\u5584\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001<br \/>\n\u307e\u305a\u306f\u3001\u81ea\u5206\u305f\u3061\u3067\u8272\u3005\u306a\u5074\u9762\u304b\u3089\u691c\u8a3c\u3057\u3066\u307f\u3066\u4e0b\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u300cSMART\u300d\u3068\u300cSUCCESS\u300d CSR\u306f\u6148\u5584\u6d3b\u52d5\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u6d3b\u52d5\u3067\u3042\u308b\u3079\u304d\u3002 \u3053\u306e\u8003\u3048\u306b\u8cdb\u6210\u3068\u3044\u3046\u65b9\u306f\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002 \u4eca\u56de\u306f\u3001CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u30dd\u30a4\u30f3\u30c8\u3092\u7d5e\u308a\u3001 \u975e\u5e38\u306b\u6709\u52b9\u3067\u52b9\u679c\u7684\u306a\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u3082\u305f\u3089\u3059\u30d5 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_xw_keep_modified_date":false,"footnotes":""},"categories":[6],"tags":[135,3743,197,567,193],"class_list":["post-4570","post","type-post","status-publish","format-standard","hentry","category-6","tag-csr"],"xw_count_pv":"","_links":{"self":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/4570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4570"}],"version-history":[{"count":7,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/4570\/revisions"}],"predecessor-version":[{"id":17634,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/4570\/revisions\/17634"}],"wp:attachment":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}