{"id":3879,"date":"2013-02-18T08:30:58","date_gmt":"2013-02-17T23:30:58","guid":{"rendered":"http:\/\/andomitsunobu.net\/?p=3879"},"modified":"2021-05-03T14:51:40","modified_gmt":"2021-05-03T05:51:40","slug":"%e4%bc%81%e6%a5%ad%e3%81%b8%e3%81%ae%e5%bd%b1%e9%9f%bf%e5%a4%a7%ef%bc%9f2013%e5%b9%b4%e3%81%ab%e6%b3%a8%e7%9b%ae%e3%81%99%e3%81%b9%e3%81%8d7%e3%81%a4%e3%81%aecsr%e3%81%ae%e3%83%88%e3%83%ac%e3%83%b3","status":"publish","type":"post","link":"https:\/\/andomitsunobu.net\/?p=3879","title":{"rendered":"\u4f01\u696d\u3078\u306e\u5f71\u97ff\u5927\uff1f2013\u5e74\u306b\u6ce8\u76ee\u3059\u3079\u304d7\u3064\u306eCSR\u306e\u30c8\u30ec\u30f3\u30c9"},"content":{"rendered":"<h2>2013\u5e74\u306eCSR\u95a2\u9023\u306e\u30c8\u30ec\u30f3\u30c9\u3068\u306f\u4f55\u304b<\/h2>\n<p>\u5148\u65e5\u3001CSR\u95a2\u9023\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u306e\u8a18\u4e8b\u3092\u8aad\u3093\u3060\u306e\u3067\u3001<br \/>\n\u305d\u306e\u307e\u3068\u3081\u3068\u96d1\u611f\u3092\u3002<\/p>\n<p>Seven Sustainability Trends to Watch for in 2013<\/p>\n<p>\u5fc5\u305a\u3057\u3082\u3001\u65e5\u672c\u306eCSR\u74b0\u5883\u306b\u304a\u3051\u308b\u30c8\u30ec\u30f3\u30c9\u3068\u306f\u306a\u308a\u307e\u305b\u3093\u304c\u3001<br \/>\n\u3056\u3063\u3068\u76ee\u3092\u901a\u3057\u3066\u3044\u305f\u3060\u304d\u3001\u81ea\u793e\u306e\u53d6\u7d44\u307f\u3068\u6bd4\u8f03\u3057\u3066\u307f\u3066\u4e0b\u3055\u3044\u3002<\/p>\n<h2>2013\u5e74\u306b\u6ce8\u76ee\u3059\u3079\u304d7\u3064\u306eCSR\u306e\u30c8\u30ec\u30f3\u30c9<\/h2>\n<p><strong>1\u3001\u6d88\u8cbb\u7ba1\u7406\uff08Managing Consumption\uff09<\/strong><br \/>\n\u9867\u5ba2\u306e\u30ea\u30bd\u30fc\u30b9\u306f\u6d88\u8cbb\u3067\u6ea2\u308c\u3066\u3044\u308b\u3002<br \/>\n\u4f59\u6687\u3001\u30af\u30ed\u30fc\u30bc\u30c3\u30c8\u3001\u30ea\u30d3\u30f3\u30b0\u30eb\u30fc\u30e0\u3001\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u306e\u4f7f\u7528\u6b8b\u9ad8\u2026\u306a\u3069\u3002<\/p>\n<p>\u305d\u3093\u306a\u72b6\u6cc1\u306e\u4e2d\u3067\u3001CSR\u3084\u30bd\u30fc\u30b7\u30e3\u30eb\u30d3\u30b8\u30cd\u30b9\u306f\u3001<br \/>\n\u3069\u3046\u3084\u3063\u3066\u6d88\u8cbb\u7ba1\u7406\u306e\u9818\u57df\u306b\u8e0f\u307f\u8fbc\u3080\u306e\u304b\u3002<\/p>\n<p><strong>2\u3001\u6d88\u8cbb\u8005\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\uff08Consumer Engagement\uff09<\/strong><br \/>\n\u81ea\u793e\u306e\u6301\u7d9a\u53ef\u80fd\u6027\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u3001<br \/>\n\u4f01\u696d\u306f\u6d88\u8cbb\u8005\u306e\u55dc\u597d\u3001\u30d9\u30af\u30c8\u30eb\u3001\u611f\u60c5\u306a\u3069\u3092\u77e5\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u3068\u306e\u201c\u3064\u306a\u304c\u308a\u201d\u304c\u751f\u307f\u51fa\u3059\u4fa1\u5024\u3092\u898b\u3064\u3081\u76f4\u3059\u3053\u3068\u304c\u91cd\u8981\u3002<\/p>\n<p><strong>3\u3001\u77ed\u671f\u4e3b\u7fa9\uff08Short-term-ism\uff09<\/strong><br \/>\n\u4fe1\u983c\u3067\u304d\u308b\u4f01\u696d\u306f\u3001\u9577\u671f\u7684\u306a\u6226\u7565\u8a08\u753b\u306b\u30b5\u30b9\u30c6\u30a3\u30ca\u30d3\u30ea\u30c6\u30a3\u539f\u5247\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u77ed\u671f\u4e3b\u7fa9\uff08\u77ed\u671f\u306e\u7d50\u679c\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\uff09\u306f\u3001<br \/>\n\u30b5\u30b9\u30c6\u30a3\u30ca\u30d3\u30ea\u30c6\u30a3\u6226\u7565\u306b\u304a\u3044\u3066\u201c\u8ca0\u306e\u8981\u7d20\u201d\u3092\u751f\u307f\u51fa\u3059\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3002<\/p>\n<p><strong>4\u3001\u74b0\u5883\u4fdd\u5168\u3068\u793e\u4f1a\u6b63\u7fa9\u306e\u3064\u306a\u304c\u308a\uff08The Conjunction of Environmentalism and Social Justice\uff09<\/strong><br \/>\n\u74b0\u5883\u6d3b\u52d5\u306e\u793e\u4f1a\u7684\u4fa1\u5024\u3001\u793e\u4f1a\u3068\u306e\u3064\u306a\u304c\u308a\u3092\u8003\u616e\u3059\u3079\u304d\u3002<\/p>\n<p>\u6c17\u5019\u5909\u52d5\u306b\u8d77\u56e0\u3059\u308b\u5065\u5eb7\u554f\u984c\u3084\u98df\u7ce7\u4e0d\u8db3\u304c\u793e\u4f1a\u4e0d\u5b89\u3068\u7d4c\u6e08\u7684\u30b9\u30c8\u30ec\u30b9\u3092\u3082\u305f\u3089\u3057\u3001<br \/>\n\u4e16\u754c\u306e\u8ca7\u3057\u3044\u4eba\u3005\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u6700\u3082\u9ad8\u3044\u3002<br \/>\n\u4f01\u696d\u306f\u3001\u305d\u306e\u8cc7\u6e90\u3092\u6551\u6e08\u76ee\u7684\u3067\u8a55\u4fa1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<p><strong>5\u3001\u8cac\u4efb\u3042\u308b\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\uff08Responsible Supply Chains\uff09<\/strong><br \/>\n\u88fd\u9020\u5de5\u5834\u3067\u306e\u52b4\u50cd\u6761\u4ef6\u306b\u95a2\u3059\u308b\u6700\u8fd1\u306e\u30cb\u30e5\u30fc\u30b9\u306e\u898b\u51fa\u3057\u306f\u3001<br \/>\n\u4f01\u696d\u304c\u771f\u5263\u306b\u81ea\u5206\u306e\u30b5\u30d7\u30e9\u30a4\u00b7\u30c1\u30a7\u30fc\u30f3\u00b7\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u691c\u8a0e\u305b\u3056\u308b\u3092\u5f97\u306a\u3044\u3002<\/p>\n<p>\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u306e\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u00b7\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u30aa\u30f3\u30b5\u30a4\u30c8\u76e3\u67fb\u3092\u8d85\u3048\u3066\u3001<br \/>\n\u4f01\u696d\u306f\u3053\u308c\u3089\u306e\u5f93\u696d\u54e1\u3078\u306e\u6559\u80b2\u306e\u6a5f\u4f1a\u3001<br \/>\n\u4f4f\u5b85\u3084\u8077\u5834\u306e\u5b89\u5168\u5f37\u5316\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u6c42\u200b\u200b\u3081\u3089\u308c\u3066\u3044\u308b\u3002<\/p>\n<p><strong>6\u3001\u7d4c\u6e08\u7684\u4fa1\u5024\u3068\u3057\u3066\u306e\u5973\u6027\uff08Women as Economic Drivers\uff09<\/strong><br \/>\n\u5973\u6027\u306f\u793e\u4f1a\u5168\u4f53\u306e\u6d88\u8cbb\u3001\u6559\u80b2\u3001\u74b0\u5883\u554f\u984c\u306b\u3064\u3044\u3066\u95a2\u4e0e\u304c\u9ad8\u3044\u3002<\/p>\n<p>\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u7d4c\u6e08\u7684\u4fa1\u5024\u306b\u6df1\u304f\u95a2\u4e0e\u3057\u3066\u3044\u308b\u5973\u6027\u306b\u3001<br \/>\n\u4eca\u5f8c\u3055\u3089\u306b\u6ce8\u76ee\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u3060\u3002<\/p>\n<p><strong>7\u3001\u53b3\u683c\u3055\u3068\u30e6\u30d3\u30ad\u30bf\u30b9\u5831\u544a\u57fa\u6e96\uff08More Rigorous and Ubiquitous Reporting Standards\uff09<\/strong><br \/>\n\u53b3\u683c\u3055\u304c\u5897\u3059\u3001CSR\u95a2\u9023\u306e\u56fd\u969b\u898f\u683c\u306b\u66f4\u306b\u6ce8\u76ee\u3059\u3079\u304d\u3002<\/p>\n<p>2013\u5e74\u306fGRI\uff08\u30b0\u30ed\u30fc\u30d0\u30eb\u00b7\u30ea\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u00b7\u30a4\u30cb\u30b7\u30a2\u30c6\u30a3\u30d6\uff09\u306e\u3001<br \/>\n\u6700\u65b0\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u304c\u767a\u884c\u4e88\u5b9a\u3002<\/p>\n<p>\u7c73\u56fd\u8a3c\u5238\u53d6\u5f15\u59d4\u54e1\u4f1a\u306f\u3001\u4f01\u696d\u306e\u5831\u544a\u8981\u4ef6\u306b\u3001<br \/>\n\u30b5\u30b9\u30c6\u30a3\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u30c8\u30d4\u30c3\u30af\u3092\u8ffd\u52a0\u3057\u3066\u304d\u305f\u3002<\/p>\n<p>\u30ab\u30fc\u30dc\u30f3\u00b7\u30c7\u30a3\u30b9\u30af\u30ed\u30fc\u30b8\u30e3\u30fc\u00b7\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306f\u3001\u6700<br \/>\n\u8fd1\u306e\u30ec\u30dd\u30fc\u30c8\u8981\u7d20\u3068\u3057\u3066\u300c\u6c34\u300d\u3092\u8ffd\u52a0\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u6628\u5e74\u3001NASDAQ\u306f\u3001\u8ca1\u52d9\u5831\u544a\u306b\u6301\u7d9a\u53ef\u80fd\u6027\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u91cd\u8981\u8996\u3057\u3001<br \/>\n\u30b5\u30f3\u30d1\u30a6\u30ed\u3001\u30e8\u30cf\u30cd\u30b9\u30d6\u30eb\u30b0\u3001\u30a4\u30b9\u30bf\u30f3\u30d6\u30fc\u30eb\u3001\u30ab\u30a4\u30ed\u3067\u306e\u8a3c\u5238\u53d6\u5f15\u6240\u306b\u5c0e\u5165\u3057\u305f\u3002<\/p>\n<p>\u653f\u5e9c\u304c\u5831\u544a\u8981\u4ef6\u3092\u8ffd\u52a0\u3057\u3066\u3044\u308b\u3002<br \/>\n\u65b0\u3057\u3044\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3068\u8981\u4ef6\u304c\u51fa\u3066\u304f\u308b\u3068\u304d\u306b\u3001\u5305\u62ec\u7684\u306a\u6301\u7d9a\u53ef\u80fd\u6027\u5831\u544a\u3092\u907f\u3051\u3066\u304d\u305f\u4f01\u696d\u306f\u3001\u304b\u306a\u308a\u9045\u308c\u3066\u81ea\u5206\u81ea\u8eab\u3092\u898b\u3064\u3051\u308b\u3002<\/p>\n<h2>\u96d1\u611f<\/h2>\n<p>\u4e16\u754c\u306e\u30c8\u30ec\u30f3\u30c9\u304c\u65e5\u672c\u3067\u3082\u30c8\u30ec\u30f3\u30c9\u306b\u306a\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<br \/>\n\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u65e5\u672c\u306eCSR\u3067\u3082\u30c8\u30ec\u30f3\u30c9\u306b\u306a\u308a\u305d\u3046\u306a\u3082\u306e\u304c\u3044\u304f\u3064\u304b\u3002<\/p>\n<p>\u300c4\u3001\u74b0\u5883\u4fdd\u5168\u3068\u793e\u4f1a\u6b63\u7fa9\u306e\u3064\u306a\u304c\u308a\u300d<br \/>\n\u300c5\u3001\u8cac\u4efb\u3042\u308b\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u300d<br \/>\n\u300c7\u3001\u53b3\u683c\u3055\u3068\u30e6\u30d3\u30ad\u30bf\u30b9\u5831\u544a\u57fa\u6e96\u300d<\/p>\n<p>\u3042\u305f\u308a\u304c\u6ce8\u76ee\u306a\u306e\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u306d\u3002<\/p>\n<p>\u4f01\u696d\u304c\u74b0\u5883\u4fdd\u5168\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u3067\u751f\u307e\u308c\u308b\u201d\u7d4c\u6e08\u7684\u4fa1\u5024\u201d\u306f\u3001<br \/>\nSROI\uff08\u793e\u4f1a\u7684\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u306e\u89b3\u70b9\u304b\u3089\u3082\u5c0e\u304d\u3060\u3059\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u306e\u4e00\u3064\u3002<\/p>\n<p>\u30d1\u30fc\u30c8\u30ca\u30fc\u4f01\u696d\uff08\u3044\u308f\u3086\u308b\u4e0b\u8acb\u3051\uff09\u304cCSR\u3092\u9032\u3081\u3066\u3044\u308b\u304b\u78ba\u8a8d\u3059\u308b\u306e\u3082\u91cd\u8981\u3002<br \/>\n\u4ef2\u9593\u304c\u3084\u3063\u305f\u72af\u7f6a\uff08\u72af\u7f6a\u306b\u8fd1\u3044\u884c\u70ba\uff09\u306f\u9023\u5e2f\u8cac\u4efb\u3092\u53d6\u3089\u3055\u308c\u307e\u3059\u3002<br \/>\n\u30ea\u30b9\u30af\u30d8\u30c3\u30b8\u306e\u610f\u5473\u5408\u3044\u304c\u5f37\u3044\u3067\u3059\u3051\u3069\u306d\u3002<\/p>\n<p>CSR\u95a2\u9023\u306e\u56fd\u969b\u898f\u683c\u306f\u3001\u6bce\u5e74\u9032\u5316\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u6bce\u5ea6CSR\u5831\u544a\u66f8\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3092\u5909\u3048\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001<br \/>\n\u305d\u306e\u52d5\u5411\u3092\u628a\u63e1\u3057\u3066\u304a\u304f\u5fc5\u8981\u306f\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u77e5\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3001\u304c\u30d3\u30b8\u30cd\u30b9\u3067\u901a\u7528\u3057\u306a\u3044\u306e\u306f\u3001<br \/>\nCSR\u4ee5\u5916\u3067\u3082\u540c\u3058\u3067\u3059\u3088\u306d\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u3044\u304b\u304c\u3067\u3057\u305f\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3059\u3054\u304f\u793a\u5506\u306b\u5bcc\u3080\u5185\u5bb9\u3060\u3063\u305f\u304b\u306f\u5fae\u5999\u3067\u3059\u304c\u3001<br \/>\n2013\u5e74\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u8996\u70b9\u3067\u306eCSR\u30c8\u30d4\u30c3\u30af\u306f\u8ffd\u3063\u3066\u304a\u304f\u3079\u304d\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30b0\u30ed\u30fc\u30d0\u30eb\u306aCSR\u306e\u30c8\u30ec\u30f3\u30c9\u306f\u5f53\u30d6\u30ed\u30b0\u3067\u3082\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u306e\u3067\u3001<br \/>\n\u5e73\u65e5\u6bce\u65e5\u30c1\u30a7\u30c3\u30af\u3057\u3066\u3061\u3087\u30fc\u3060\u3044\u306d\uff01<br \/>\n\u306a\u3093\u3068\u3001\u5fc5\u8981\u306a\u6642\u9593\u306f1\u65e53\u5206\u7a0b\u5ea6\uff01<\/p>\n<p>\u3068\u3044\u3046\u308f\u3051\u3067\u30012013\u5e74\u306b\u6ce8\u76ee\u3059\u3079\u304d7\u3064\u306eCSR\u306e\u30c8\u30ec\u30f3\u30c9\u306e\u7d39\u4ecb\u3067\u3057\u305f\u3002<br \/>\n\u3053\u3046\u3044\u3046\u30c8\u30ec\u30f3\u30c9\u3092\u307e\u3068\u3081\u3066\u3001\u52c9\u5f37\u4f1a\u3068\u304b\u3067\u3082\u5171\u6709\u3057\u3066\u3044\u304d\u305f\u3044\u306a\u3041\u3002<\/p>\n<p>\u8ab0\u304b\u3001\u30ab\u30b8\u30e5\u30a2\u30eb\u306aCSR\u52c9\u5f37\u4f1a\u306e\u4f01\u753b\u30fb\u904b\u55b6\u3057\u3066\u304f\u308c\u306a\u3044\u304b\u306a\u3041\u3002<br \/>\n\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u63d0\u4f9b\u3067\u304d\u308b\u306e\u3067\u3059\u304c\u2026\u3002<\/p>\n<p>Seven Sustainability Trends to Watch for in 2013<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2013\u5e74\u306eCSR\u95a2\u9023\u306e\u30c8\u30ec\u30f3\u30c9\u3068\u306f\u4f55\u304b \u5148\u65e5\u3001CSR\u95a2\u9023\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u306e\u8a18\u4e8b\u3092\u8aad\u3093\u3060\u306e\u3067\u3001 \u305d\u306e\u307e\u3068\u3081\u3068\u96d1\u611f\u3092\u3002 Seven Sustainability Trends to Watch for in 2013 \u5fc5 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_xw_keep_modified_date":false,"footnotes":""},"categories":[97],"tags":[159,251,2166,2168,356,1033],"class_list":["post-3879","post","type-post","status-publish","format-standard","hentry","category-csr","tag-csr"],"xw_count_pv":"","_links":{"self":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/3879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3879"}],"version-history":[{"count":4,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/3879\/revisions"}],"predecessor-version":[{"id":18782,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=\/wp\/v2\/posts\/3879\/revisions\/18782"}],"wp:attachment":[{"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3879"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andomitsunobu.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}