{"id":3023,"date":"2013-01-10T08:30:08","date_gmt":"2013-01-09T23:30:08","guid":{"rendered":"http:\/\/andomitsunobu.net\/?p=3023"},"modified":"2020-04-25T15:19:15","modified_gmt":"2020-04-25T06:19:15","slug":"20%e5%84%84%e5%86%86%e3%81%ae%e5%af%84%e4%bb%98%e3%81%ab%ef%bc%81%e3%82%a2%e3%82%b5%e3%83%92%e3%83%93%e3%83%bc%e3%83%ab%e3%81%aecsr%e3%83%bb%e3%82%b3%e3%83%bc%e3%82%ba%e3%83%9e%e3%83%bc%e3%82%b1","status":"publish","type":"post","link":"https:\/\/andomitsunobu.net\/?p=3023","title":{"rendered":"20\u5104\u5186\u306e\u5bc4\u4ed8\u306b\uff01\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306eCSR\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u4f8b\u300c\u3046\u307e\u3044\uff01\u3092\u660e\u65e5\u3078\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u300d"},"content":{"rendered":"

\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306eCSR\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h2>\n

\u3042\u306a\u305f\u306f\u30b3\u30f3\u30d3\u30cb\u3067\u8cb7\u3048\u308b\u3001\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5546\u54c1\u304c\u3042\u308b\u306e\u3092\u3001
\n\u3044\u304f\u3064\u304f\u3089\u3044\u77e5\u3063\u3066\u3044\u307e\u3059\u304b\uff1f<\/p>\n

\u4eca\u56de\u306f\u3001\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

\u4eca\u56de\u53d6\u308a\u4e0a\u3052\u305f\u306e\u306f\u3001
\n\u50d5\u304c\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u304c\u5927\u597d\u304d\u3060\u304b\u3089\u3068\u3044\u3046\u7406\u7531\u3067\u306f\u3042\u308a\u307e\u305b\u3093\uff08\u7b11\uff09
\n\u53d6\u7d44\u307f\u3068\u3057\u3066\u3001\u5b66\u3073\u304c\u591a\u3044\u306a\u3041\u3068\u601d\u3063\u305f\u304b\u3089\u3067\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u8a18\u4e8b\u3092\u8aad\u307f\u7d42\u3048\u308b\u6570\u5206\u5f8c\u306b\u306f\u3001
\n\u304d\u3063\u3068\u3042\u306a\u305f\u306e\u6c17\u6301\u3061\u306f\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u306b\u5411\u3044\u3066\u3044\u308b\u3068\u601d\u3044\u307e\u3059\u3051\u3069\u306d\uff08\u7b11\uff09<\/p>\n

CSR\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h2>\n

\u304f\u3060\u3089\u306a\u3044CSR\u6d3b\u52d5\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3001
\n\u50d5\u304c\u7d39\u4ecb\u3059\u308b\u306f\u305a\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306eCSR\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300c\u3046\u307e\u3044\uff01\u3092\u660e\u65e5\u3078\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u300d
\n\u306e\u30b0\u30c3\u30c9\u306a\u30dd\u30a4\u30f3\u30c8\u30923\u3064\u306b\u307e\u3068\u3081\u3066\u8003\u5bdf\u3057\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n

1\u3001\u5730\u57df\u3068\u306e\u3064\u306a\u304c\u308a<\/h3>\n

\u4f8b\u3048\u3070\u3001\u50d5\u306e\u5730\u5143\u30fb\u9577\u91ce\u770c\u3092\u4f8b\u306b\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n

\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306f\u3001\u9577\u91ce\u770c\u5185\u3067\u8ca9\u58f2\u3057\u305f\u300c\u30a2\u30b5\u30d2\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u300d\u5bfe\u8c61\u5546\u54c11\u672c\u306b\u3064\u304d1\u5186\u3092\u9577\u91ce\u770c\u306b\u5bc4\u4ed8\u3057\u3001\u9ad8\u5c71\u690d\u7269\u306e\u4fdd\u8b77\u3084\u6728\u9053\u3001\u9053\u6a19\u306a\u3069\u306e\u6574\u5099\u306b\u304a\u5f79\u7acb\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3002
\n\u5e73\u621022\u5e74\u79cb\u306b\u5b9f\u65bd\u3057\u305f\u300c\u3046\u307e\u3044\uff01\u3092\u660e\u65e5\u3078\uff01\u300d\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7b2c4\u5f3e\u3067\u306f\u3001758\u4e079,858\u672c\u306e\u3054\u611b\u98f2\u3092\u3044\u305f\u3060\u304d\u307e\u3057\u305f\u30021\u672c\u306b\u3064\u304d1\u5186\u3001\u5408\u8a08758\u4e079,858\u5186\u3092\u3001\u4fe1\u5dde\u306e\u5c71\u5cb3\u74b0\u5883\u306e\u6574\u5099\u30fb\u4fdd\u5168\u6d3b\u52d5\u306b\u304a\u5f79\u7acb\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3002\uff08\u203b\u7b2c4\u5f3e\u306e\u7d50\u679c\uff09
\n\uff08\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3088\u308a\uff09<\/p><\/blockquote>\n

\u3053\u306e\u201c\u9577\u91ce\u770c\u201d\u3067\u306e\u6d88\u8cbb\u304c\u9577\u91ce\u770c\u306e\u5f79\u306b\u7acb\u3064\u3002
\n\u3053\u306e\u4ed5\u7d44\u307f\u3063\u3066\u3042\u307e\u308a\u898b\u306a\u3044\u3067\u3059\u3088\u306d\u3002
\n\u6771\u4eac\u3067\u8cb7\u3063\u3066\u3082\u3001\u7279\u5b9a\u306e\u5730\u57df\u306e\u74b0\u5883\u4fdd\u5168\u306b\u306a\u308b\u3063\u3066\u30d1\u30bf\u30fc\u30f3\u304c\u307b\u3068\u3093\u3069\u3002<\/p>\n

\u5730\u57df\u3067\u304a\u91d1\u304c\u56de\u308b\u4ed5\u7d44\u307f\u3092\u3001
\n\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5b9f\u8df5\u3067\u304d\u308b\u4f01\u696d\u3063\u3066\u5c11\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n

BtoC\u30d3\u30b8\u30cd\u30b9\u3068\u3044\u3046\u306e\u3082\u3042\u308a\u307e\u3059\u304c\u3001
\n\u30b3\u30f3\u30d3\u30cb\u3067\u3082\u8cb7\u3048\u308b\u5546\u54c1\u304c\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5546\u54c1\u3068\u3044\u3046\u306e\u306f\u3001
\n\u6d88\u8cbb\u8005\u3068\u3057\u3066\u3082\u53c2\u52a0\u3057\u3084\u3059\u304f\u3066\u826f\u3044\u3067\u3059\u3002<\/p>\n

\u975e\u5e38\u306b\u5b66\u3073\u306e\u3042\u308b\u8996\u70b9\u3067\u3059\u3002<\/p>\n

2\u3001\u7d99\u7d9a<\/h3>\n

2009\u5e74\u6625\u304b\u3089\u7d99\u7d9a\u7684\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u305d\u3046\u3067\u3059\u3002<\/p>\n

\u6771\u65e5\u672c\u5927\u9707\u707d\uff082011\u5e743\u6708\uff09\u4ee5\u964d\u306b\u3001
\n\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u7d44\u3080\u4f01\u696d\u304c\u5897\u3048\u305f\u306e\u306f\u8a00\u3046\u307e\u3067\u3082\u3042\u308a\u307e\u305b\u3093\u304c\u3001
\n\u305d\u308c\u4ee5\u524d\u304b\u3089\u4f55\u5e74\u3082\u7d99\u7d9a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u4e0d\u666f\u6c17\u3060\u304b\u3089\u306a\u3069\u3068\u8a00\u3044\u8a33\u3092\u3057\u3066CSR\u6d3b\u52d5\u3092\u6b62\u3081\u308b\u3053\u3068\u306f\u7c21\u5358\u3067\u3059\u3002
\n\u3067\u3082\u305d\u306e\u7a0b\u5ea6\u306e\u6d3b\u52d5\u3060\u3063\u305f\u306e\u304b\u3068\u601d\u308f\u3056\u308b\u3092\u5f97\u307e\u305b\u3093\u3088\u306d\u3002<\/p>\n

\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3089\u3001\u521d\u671f\u6295\u8cc7\u304c\u3042\u308b\u7a0b\u5ea6\u6291\u3048\u3089\u308c\u308b\u306e\u306f\u3042\u308a\u307e\u3059\u3002
\n\u6210\u679c\u5831\u916c\u578b\u3068\u3044\u3044\u307e\u3059\u304b\u3001\u58f2\u4e0a\u304c\u4f38\u3073\u306a\u304f\u3066\u3082\u3001\u5bc4\u4ed8\u3082\u6bd4\u4f8b\u3057\u307e\u3059\u304b\u3089\u3002<\/p>\n

\u5927\u624b\u3067\u3082\u671f\u9593\u9650\u5b9a\u306e\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u591a\u3044\u4e2d\u3001
\n\u3059\u3070\u3089\u3057\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n

3\u3001\u30a4\u30f3\u30d1\u30af\u30c8<\/h3>\n

\u7d0420\u5104\u5186\u3002<\/p>\n

\u4e00\u3064\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3067\u3053\u308c\u3060\u306e\u91d1\u984d\u3092\u4f5c\u308c\u308b\u4f8b\u306f\u591a\u304f\u3042\u308a\u307e\u305b\u3093\u3002
\n\u6570\u767e\u4e07\u3001\u6570\u5343\u4e07\u30ec\u30d9\u30eb\u306a\u3089\u30b4\u30ed\u30b4\u30ed\u3042\u308b\u3093\u3067\u3059\u3051\u3069\u2026\u3002<\/p>\n

\u591a\u304f\u306e\u4eba\u304c\u540c\u69d8\u306e\u3053\u3068\u3092\u8a00\u3046\u3068\u601d\u3044\u307e\u3059\u304c\u3001
\nCSR\u6d3b\u52d5\u306b\u304a\u3044\u3066\u30a4\u30f3\u30d1\u30af\u30c8\u306f\u975e\u5e38\u306b\u91cd\u8981\u306a\u306e\u3067\u3059\u3002<\/p>\n

\u3060\u3063\u3066\u3001\u3084\u3063\u3066\u3082\u3084\u3089\u306a\u304f\u3066\u3082\u793e\u4f1a\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u304c\u5c0f\u3055\u3044\u306a\u3089\u3001
\n\u305d\u306e\u610f\u7fa9\u3060\u3063\u3066\u8a8d\u3081\u3089\u308c\u306b\u304f\u3044\u3058\u3083\u306a\u3044\u3067\u3059\u304b\u3002<\/p>\n

\u3082\u3061\u308d\u3093\u3001\u5927\u624b\u3060\u304b\u3089\u3067\u304d\u308b\u91d1\u984d\u3068\u3044\u3046\u306e\u306f\u3042\u308a\u307e\u3059\u3002
\n\u793e\u54e1\u6570\u4eba\u306e\u98f2\u6599\u30e1\u30fc\u30ab\u30fc\u3067\u306f\u3053\u306e\u91d1\u984d\u306f\u7121\u7406\u3067\u3057\u3087\u3046\u3002<\/p>\n

\u3067\u3082\u91d1\u984d\u3060\u3051\u304c\u3001\u30a4\u30f3\u30d1\u30af\u30c8\u3068\u601d\u3046\u306a\u304b\u308c\u3002<\/p>\n

\u30a2\u30c9\u30dc\u30ab\u30b7\u30fc\u3082\u542b\u3081\u3066\u3001\u305f\u3063\u305f\u6570\u4eba\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u304c\u3001
\n\u793e\u4f1a\u3092\u5909\u3048\u308b\u3053\u3068\u3060\u3063\u3066\u3042\u308b\u3093\u3067\u3059\u3002<\/p>\n

KPI\u306e\u8a2d\u5b9a\u6b21\u7b2c\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001
\n\u91d1\u984d\u3068\u3057\u3066\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u306f\u3084\u306f\u308a\u3059\u3054\u3044\u3068\u8a00\u3063\u305f\u6240\u3067\u3059\u3002<\/p>\n

\u307e\u3068\u3081<\/h2>\n

\u3044\u304b\u304c\u3067\u3057\u305f\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n

\u5927\u624b\u306e\u6d3b\u52d5\u306b\u306a\u308c\u3070\u3001\u5546\u54c1\u3042\u305f\u308a1\u5186\u306e\u5bc4\u4ed8\u3067\u3082\u3001
\n\u7d99\u7d9a\u3059\u308c\u3070\u300120\u5104\u5186\u306b\u3082\u306a\u308b\u3093\u3067\u3059\u306d\u3002<\/p>\n

\u3082\u3061\u308d\u3093\u3001\u30c1\u30e3\u30ea\u30c6\u30a3\u30fc\u7684\u306a\u3053\u306eCSR\u6d3b\u52d5\u3092\u3057\u306a\u3051\u308c\u3070\u3001
\n\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u904b\u55b6\u30b3\u30b9\u30c8\u306820\u5104\u5186\u304c\u6d6e\u304f\u8a33\u3067\u3057\u3066\u3002
\n\u305d\u308c\u3067\u3082\u3001\u6d3b\u52d5\u3092\u7d99\u7d9a\u3057\u3088\u3046\u3068\u3059\u308b\u59ff\u52e2\u306f\u7d20\u6674\u3089\u3057\u3044\u3067\u3059\u306d\u3002<\/p>\n

\u3042\u306a\u305f\u306e\u7d66\u6599\u3092\u8003\u3048\u3066\u3082\u3089\u3048\u3070\u308f\u304b\u308a\u307e\u3059\u304c\u3001
\n20\u5104\u5186\u3092\u8cbb\u3084\u3059\u3063\u3066\u3001\u7c21\u5358\u306a\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3088\u306d\u3002<\/p>\n

\u50d5\u306f\u3001\u30d3\u30fc\u30eb\u304c\u5927\u597d\u304d\u3067\u3059\u304c\u3001
\n\u5b9f\u306f\u3053\u306e\u6d3b\u52d5\u3092\u77e5\u308b\u524d\u304b\u3089\u300c\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u6d3e\u300d\u3067\u3054\u3056\u3044\u307e\u3059\u3002<\/p>\n

CSR\u90e8\u306e\u4eba\u3068\u540d\u523a\u4ea4\u63db\u3057\u305f\u3053\u3068\u3042\u308b\u3051\u3069\u3001
\n\u4e2d\u306e\u4eba\u3068\u8a71\u3057\u305f\u4e8b\u3042\u3063\u305f\u308a\u3001\u6d3b\u52d5\u3092\u898b\u305f\u308a\u3059\u308b\u3068\u3001
\n\u300c\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u6d3e\u300d\u3092\u3084\u3081\u3089\u308c\u306a\u304f\u306a\u3063\u3061\u3083\u3044\u307e\u3059\u306d\u3002<\/p>\n

\u3055\u3066\u3001\u4eca\u591c\u306e\u30b9\u30fc\u30d1\u30fc\u30c9\u30e9\u30a4\u3092\u8cb7\u3044\u306b\u3001
\n\u30b9\u30fc\u30d1\u30fc\u306b\u884c\u3063\u3066\u3053\u3088\u3063\u3068\u266a<\/p>\n

\u3046\u307e\u3044\uff01\u3092\u660e\u65e5\u3078\u30d7\u30ed\u30b8\u30a7\u30af\u30c8<\/p>\n

\u5fc5\u8aad\uff1a[2012\u5e74\u7248]\u4eca\u5e74\u306e\u307e\u3068\u3081\uff01CSR\u30fb\u30b3\u30fc\u30ba\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e8b\u4f8b\u30fb\u8a18\u4e8b12\u9078<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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