{"id":2666,"date":"2012-12-20T08:30:32","date_gmt":"2012-12-19T23:30:32","guid":{"rendered":"http:\/\/andomitsunobu.net\/?p=2666"},"modified":"2023-05-11T15:30:04","modified_gmt":"2023-05-11T06:30:04","slug":"2012%e5%b9%b4%e7%89%88%e3%83%9e%e3%82%b8%e3%81%a7%e3%82%af%e3%83%aa%e3%82%a8%e3%82%a4%e3%83%86%e3%82%a3%e3%83%96%e3%81%aa%e3%80%81csr%e5%ba%83%e5%91%8a%e7%a4%be%e4%bc%9a%e6%b4%be%e5%ba%83%e5%91%8a","status":"publish","type":"post","link":"https:\/\/andomitsunobu.net\/?p=2666","title":{"rendered":"\u30de\u30b8\u3067\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u3001CSR\u5e83\u544a \/ \u793e\u4f1a\u6d3e\u5e83\u544a\u306e\u4e8b\u4f8b\u30fb\u8a18\u4e8b\u307e\u3068\u308115\u9078[2012\u5e74\u7248]"},"content":{"rendered":"

CSR\u306b\u304a\u3051\u308b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6<\/h2>\n

\u3042\u306a\u305f\u306f\u3001CSR\u306b\u95a2\u3057\u3066\u306e\u60c5\u5831\u767a\u4fe1\u3067\u8ff7\u3063\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f<\/p>\n

\u4eca\u56de\u306f\u3001\u300cCSR\u5e83\u544a \/ \u793e\u4f1a\u6d3e\u5e83\u544a\u307e\u3068\u3081\u300d\u3067\u3059\u3002
\n\u4eca\u5e74\u306e\u8a71\u984c\u306b\u306a\u3063\u305f\u308a\u3001\u5b66\u3073\u306e\u3042\u308b\u826f\u8a18\u4e8b\u3092\u3054\u7d39\u4ecb\u3002<\/p>\n

CSR\u5e83\u544a\u3082\u793e\u4f1a\u6d3e\u5e83\u544a\u3082\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u884c\u52d5\u3092\u4fc3\u3059\u3082\u306e\u3067\u3059\u3002
\n\u305d\u3093\u306a\u89b3\u70b9\u3067\u69d8\u3005\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u4e8b\u4f8b\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u3066\u4e0b\u3055\u3044\u306d\u3002<\/p>\n

CSR\u5e83\u544a \/ \u793e\u4f1a\u6d3e\u5e83\u544a<\/h2>\n

CSR\u7cfb\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6<\/h3>\n

\u30b0\u30c3\u30c9\u30c7\u30b6\u30a4\u30f3\u8cde2012\u3092\u53d7\u8cde\u3057\u305fCSR\u6d3b\u52d5\u307e\u3068\u3081<\/a>
\n\u30b5\u30e0\u30bd\u30f3\u3001\u30c8\u30e8\u30bf\u3001\u30ef\u30a4\u30b9\u30ef\u30a4\u30b9\u306a\u3069\u306e\u4e8b\u4f8b\u7d39\u4ecb\u3067\u3059\u3002<\/p>\n

\u6d88\u8cbb\u8005\u306e\u305f\u3081\u306b\u306a\u3063\u305f\u5e83\u544a\u30b3\u30f3\u30af\u30fc\u30eb2012\u53d7\u8cde\u4f5c\u54c1\u306e\u793e\u4f1a\u6d3e\u5e83\u544a\u307e\u3068\u3081<\/a>
\nGoogle\u3001\u5473\u306e\u7d20\u3001\u65e5\u672c\u653e\u9001\u306a\u3069\u306e\u4e8b\u4f8b\u7d39\u4ecb\u3067\u3059\u3002<\/p>\n

\u7a81\u304d\u629c\u3051\u3059\u304e\u3066\u3001\u3082\u306f\u3084\u3088\u304f\u767a\u97f3\u3067\u304d\u306a\u3044\uff01CSR\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u300c\u30c8\u30fc\u30c8\u30fc\u30c8\u30c8\u30c8\u300d<\/a>
\nTOTO\u3068toto\u306e\u30b3\u30e9\u30dcCSR\u30a2\u30af\u30b7\u30e7\u30f3\u306e\u4e8b\u4f8b\u3002<\/p>\n

\u793e\u4f1a\u7684\u8ab2\u984c\u89e3\u6c7a\u306f\u201c\u30a2\u30a4\u30c7\u30a3\u30a2\u201d\u3067\u3059\u308b\uff01VW\u306e\u753b\u671f\u7684CSR\u30b3\u30f3\u30c6\u30b9\u30c8\u300cThe Fun Theory\u300d<\/a>
\n\u8ab2\u984c\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u305f\u30a2\u30a4\u30c7\u30a3\u30a2\u304c\u5149\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u30d5\u30a9\u30eb\u30af\u30b9\u30ef\u30fc\u30b2\u30f3\u306eCSR\u5e83\u544a\u304b\u3089\u5b66\u3076\u3001CSR\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3
\n\u96d1\u8a8c\u5e83\u544a\u3092\u4f7f\u3063\u305f\u30e6\u30cb\u30fc\u30af\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u4e8b\u4f8b\u3002<\/p>\n

\u30ab\u30e1\u30e9\u306f\u5fc3\u306e\u76ee\u3067\u3001\u898b\u3066\u3001\u89e6\u3063\u3066\u3001\u64ae\u308b\u3002\u300cSamsung Camera \u2013 INsight\u300d
\n\u30ab\u30e1\u30e9\u306f\u76ee\u3067\u898b\u3048\u305f\u3082\u306e\u3092\u64ae\u308b\u3060\u3051\u3067\u306f\u306a\u3044\u3002<\/p>\n

\u3042\u3063\u5371\u306a\u3044\uff01\u3068\u601d\u3063\u3066\u3057\u307e\u3046\u3001\u30ea\u30a2\u30eb\u3059\u304e\u308b\u793e\u4f1a\u6d3e\u5e83\u544a\u300cTOYOTA \u2013 Protect What\u2019s Behind You\u300d
\n\u300c\u4f53\u9a13\u300d\u306e\u91cd\u8981\u6027\u3092\u611f\u3058\u307e\u3059\u3002<\/p>\n

\u307e\u3068\u3081\u306e\u307e\u3068\u3081<\/h3>\n

\u6d77\u5916\u3067”Like!”\u3055\u308c\u904e\u304e\u306a\u5929\u624d\u7684\u5e83\u544a\u307e\u3068\u3081
\nNGO\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u4e2d\u5fc3\u306b\u7d39\u4ecb\u3055\u308c\u3066\u3044\u307e\u3059\u3002
\n\u4f01\u696d\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306f\u3001NGO\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306b\u306f\u52dd\u3066\u306a\u3044\u306e\u304b\uff1f<\/p>\n

\u300c\u5e83\u3081\u308b\u4fa1\u5024\u3042\u308b\u5e83\u544a\u300d \u2013 TED2012\u304c\u767a\u8868<\/a>
\n\u7279\u306b\u793e\u4f1a\u6d3e\u5e83\u544a\u3092\u96c6\u3081\u305f\u308f\u3051\u3058\u3083\u306a\u3044\u306e\u306b\u3001
\n\u305d\u306e\u5272\u5408\u304c\u591a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

NGO\u7cfb\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6<\/h3>\n

\u305d\u308c\u3067\u3082\u3001\u82b1\u306f\u54b2\u3044\u305f\u3002UNICEF\u306e\u793e\u4f1a\u6d3e\u5e83\u544a\u300c\u30cf\u30c3\u30d4\u30fc\u30d0\u30fc\u30ba\u30c7\u30a43.11\u300d
\n\u30e6\u30cb\u30bb\u30d5\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3002\u3042\u306e\u65e5\u306e\u30a2\u30ca\u30b6\u30fc\u30fb\u30b9\u30c8\u30fc\u30ea\u30fc\u3067\u3059\u3002<\/p>\n

\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3067\u793e\u4f1a\u554f\u984c\u3092\u8a34\u6c42\uff01\u793e\u4f1a\u6d3e\u5e83\u544a\u30dd\u30b9\u30bf\u30fc10\u9078
\n\u3069\u306e\u5e83\u544a\u30dd\u30b9\u30bf\u30fc\u3082\u3001\u6df1\u304f\u5370\u8c61\u306b\u6b8b\u308b\u30d3\u30b8\u30e5\u30a2\u30eb\u3068\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u3059\u3002<\/p>\n

\u65e5\u5e38\u306e\u30e2\u30ce\u3092\u5c11\u3057\u5909\u3048\u305f\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3002\u8996\u70b9\u304c\u92ed\u3044\u30e6\u30cb\u30bb\u30d5\u306e\u793e\u4f1a\u6d3e\u5e83\u544a\u300cWorld Food Day\u300d<\/a>
\n\u300c\u65e5\u5e38\u306b\u975e\u65e5\u5e38\u306e\u7dca\u5f35\u611f\u3092\u6301\u3061\u8fbc\u3080\u300d\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3002<\/p>\n

\u771f\u4f3c\u3057\u305f\u304f\u306a\u308b\u307b\u3069\u79c0\u9038\uff01\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306aNPO\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u8a18\u4e8b5\u9078
\n\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u306f\u4f55\u304b\u3002<\/p>\n

\u3081\u3063\u3061\u3083\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u3093\uff01\u3068\u3044\u3046\u793e\u4f1a\u6d3e\u5e83\u544a5\u9078
\n\u30e1\u30c3\u30bb\u30fc\u30b8\u304b\u3089\u3001\u53d7\u3051\u624b\u5074\u306e\u884c\u52d5\u3092\u30c7\u30b6\u30a4\u30f3\u3059\u308b\u3001\u529b\u5f37\u3055\u3092\u3002<\/p>\n

\u305d\u3082\u305d\u3082CSR\u5e83\u544a\/\u793e\u4f1a\u6d3e\u5e83\u544a\u3068\u306f\u4f55\u304b<\/h2>\n

CSR\u5e83\u544a\u3068\u306f\u3001
\n\u300c\u4f01\u696d\u306e\u6587\u5316\u30fb\u7406\u5ff5\u30fb\u88fd\u54c1\/\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066\u3001\u793e\u4f1a\u98a8\u571f\u3092\u8e0f\u307e\u3048\u3066\u8868\u73fe\u3057\u3001
\n\u672c\u696d\u306b\u304a\u3051\u308b\u793e\u4f1a\u7684\u610f\u7fa9\u306e\u8a34\u6c42\u3001\u793e\u4f1a\u7684\u8ab2\u984c\u306e\u5553\u767a\u3092\u3059\u308b\u5e83\u544a\u300d
\n\u3067\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u305d\u3057\u3066\u3001\u793e\u4f1a\u6d3e\u5e83\u544a\u3068\u3044\u3046\u306e\u306f\u3001\u901a\u5e38\u306e\u5e83\u544a\u8a34\u6c42\u30d5\u30ed\u30fc\u3068\u7570\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n

\u300c\u95a2\u5fc3\u2192\u8cfc\u8cb7\u300d\u304c\u901a\u5e38\u306e\u5e83\u544a\u3060\u3068\u3059\u308b\u3068\u3001
\n\u793e\u4f1a\u6d3e\u5e83\u544a\u306f\u300c\u95a2\u5fc3\u2192\u884c\u52d5\u300d\u3068\u3044\u3046\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u524d\u63d0\u3068\u3057\u3066\u3001\u793e\u4f1a\u6d3e\u5e83\u544a\uff08CSR\u5e83\u544a\uff09\u306f\u3001
\n\u898b\u904e\u3054\u3055\u308c\u3066\u304d\u305f\u554f\u984c\u3092\u8a8d\u8b58\u3057\u3066\u3082\u3089\u3044\u3001
\n\u8ab2\u984c\u89e3\u6c7a\u3078\u5411\u3051\u3066\u52d5\u3044\u3066\u3082\u3089\u3044\u305f\u3044\u3068\u3044\u3046\u8da3\u65e8\u304c\u3042\u308a\u307e\u3059\u3002
\n\u554f\u984c\u3092\u554f\u984c\u3068\u3057\u3066\u8a8d\u8b58\u3057\u306a\u3051\u308c\u3070\u3001\u305d\u3082\u305d\u3082\u8ab2\u984c\u306f\u89e3\u6c7a\u3057\u3048\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n

\u793e\u4f1a\u6d3e\u5e83\u544a\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u3044\u3046\u306e\u306f\u3001\u4f01\u696d\u4e00\u3064\u306e\u554f\u984c\u3067\u306f\u306a\u304f\u3001
\n\u3088\u308a\u591a\u304f\u306e\u4eba\u304c\u95a2\u308f\u308b\u793e\u4f1a\u5168\u4f53\u306e\u554f\u984c\u3092\u6271\u3044\u307e\u3059\u3002<\/p>\n

\u305d\u3046\u3044\u3063\u305f\u89b3\u70b9\u304b\u3089\u8a00\u3048\u3070\u3001\u3082\u306f\u3084\u3001
\n\u73fe\u4ee3\u306e\u610f\u5473\u306b\u304a\u3051\u308b”\u5e83\u544a”\u3068\u3044\u3046\u5358\u8a9e\u306f\u4f3c\u5408\u308f\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u306d\u3002<\/p>\n

\u307e\u305f\u3001\u5e83\u544a\u3068\u306f\u3001\u4f01\u696d\u30fb\u56e3\u4f53\u306e\u3001
\n\u60f3\u3044\u3068\u304b\u4fe1\u5ff5\u3068\u304b\u3001\u7121\u5f62\u306e\u3082\u306e\u306e\u53ef\u8996\u5316\u3067\u3082\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u5fc5\u8aad\uff1aCSR\u5e83\u544a\u306e\u672c\u8cea\u306f\u3069\u3053\u306b\uff1fCSR\u5e83\u544a\u5236\u4f5c\u306b\u304a\u3051\u308b3\u3064\u306e\u30de\u30b9\u30bf\u30fc\u30d4\u30fc\u30b9<\/a><\/p>\n

\u307e\u3068\u3081<\/h2>\n

\u3044\u304b\u304c\u3067\u3057\u305f\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n

\u6d77\u5916NGO\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4e8b\u4f8b\u306f\u3001
\n\u65e5\u672c\u4f01\u696d\u3067\u306f\u30de\u30cd\u3057\u306b\u304f\u3044\u3068\u3082\u8a00\u308f\u308c\u307e\u3059\u3002<\/p>\n

\u65e5\u672c\u3068\u6d77\u5916\u3067\u306f\u3001\u6587\u5316\u306a\u3069\u306e\u6587\u8108\u304c\u3053\u3068\u306a\u308b\u304b\u3089\u3001\u3068\u3044\u3046\u306e\u3082\u4e00\u3064\u3067\u3059\u3002
\n\u3067\u3082\u3001\u3060\u304b\u3089\u3053\u305d\u8a00\u308f\u305b\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u3002<\/p>\n

\u300c\u308f\u304b\u3063\u3066\u3044\u308b\u3051\u3069\u3001\u3067\u304d\u306a\u3044\u3093\u3060\u3088\u306a\u3041\u300d\u3063\u3066\u8a00\u3044\u8a33\u3084\u3081\u307e\u3057\u3087\u3046\u3088\u3002<\/p>\n

\u3072\u305f\u3059\u3089\u30b3\u30f3\u30bb\u30d7\u30c8\u306b\u30a8\u30c3\u30b8\u3092\u304b\u3051\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3088\u3002<\/p>\n

2013\u5e74\u3053\u305d\u306f\u3001CSR\u306b\u95a2\u3059\u308b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3001
\n\u3064\u307e\u308a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306a\u3069\u3092\u3001
\n\u59a5\u5354\u305b\u305a\u30b3\u30f3\u30bb\u30d7\u30c8\u3092\u4f5c\u3063\u3066\u3001
\n\u3042\u306a\u305f\u304b\u3089\u4e16\u754c\u306b\u767a\u4fe1\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"

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